Capability Source

Description

As a high-level consultancy delivering enterprise marketing operations solutions, CapabilitySource needed a brand presence that reflected their sophistication, precision, and depth. Sidekick collaborated with their team to elevate their visual identity—introducing refined typography, a clean color palette, and a modernized logo system that communicates clarity in a complex space. We led the design and development of a streamlined, professional website that simplifies their service offerings and enhances the user experience for enterprise-level clients. In addition, Sidekick created a suite of branded assets for their individual product lines—ensuring that each offering maintained a distinct identity while remaining cohesive under the CapabilitySource umbrella. The result is a refined, flexible brand system that supports CapabilitySource’s growth and reinforces their leadership in the Martech space.